In order to produce an effective digital campaign, you absolutely must take advantage of social media by doing things like integrating Facebook on Blogger. Email marketing can be useful, but it comes with restrictions that could limit your blog's potential. Perhaps the most significant problem is that emails don't come with a face or personality like Facebook does.
Think of a time when you received an email in you inbox from someone you didn't know. Where you inclined to open it or did you send it right to the junk folder? If it's your first introduction to new consumer, they simply don't know who you are, what you want, and how you got their email. This sets off an initial breakdown of any type of trust that might have developed. The reputation of email marketing is further deteriorated with a study done by Kaspersky Lab, an Internet research firm. They estimate that around 70% of all the emails sent in the world are spam.
Sharing site content using a Facebook Like Box is just one of many strategies that can generate a regular flow of traffic from a diverse demographic that might have been previously inaccessible. Adding a Facebook Like Box to your site helps to reduces your individual workload, and instead distributes that ability equally among your readers.
When someone reads your content and appreciates the kind of work that you produce, they'll be willing to share that information to their followers and fans, setting off a viral reaction. The first step necessary to making this a reality is to make this change to your site. These next few steps will provide you with a quick and easy guide on how to add a 'Like Box' to your Blogger site so that you can began taking advantage of these great opportunities.
How to Add the Facebook Popup Like Box Widget
1. Log into your Blogger account and select your blog > go to 'Layout' & click the 'Add a Gadget' link on the right side2. Once the popup window is open, select the HTML/JavaScript gadget from the list:
3. Copy and paste the following code inside the empty box:
<script src='http://ajax.googleapis.com/ajax/libs/jquery/1.7.2/jquery.min.js' type='text/javascript'></script>4. Press the 'Save' button to add the widget to your blog. That's it!
<style>
#fbox-background {
display: none;
background: rgba(0,0,0,0.8);
width: 100%;
height: 100%;
position: fixed;
top: 0;
left: 0;
z-index: 99999;
}
#fbox-close {
width: 100%;
height: 100%;
}
#fbox-display {
background: #eaeaea;
border: 5px solid #828282;
width: 340px;
height: 230px;
position: absolute;
top: 32%;
left: 37%;
-webkit-border-radius: 5px;
-moz-border-radius: 5px;
border-radius: 5px;
}
#fbox-button {
float: right;
cursor: pointer;
position: absolute;
right: 0px;
top: 0px;
}
#fbox-button:before {
content: "CLOSE";
padding: 5px 8px;
background: #828282;
color: #eaeaea;
font-weight: bold;
font-size: 10px;
font-family: Tahoma;
}
#fbox-link,#fbox-link a.visited,#fbox-link a,#fbox-link a:hover {
color: #aaaaaa;
font-size: 9px;
text-decoration: none;
text-align: center;
padding: 5px;
}
</style>
<script type='text/javascript'>
//<![CDATA[
jQuery.cookie = function (key, value, options) {
// key and at least value given, set cookie...
if (arguments.length > 1 && String(value) !== "[object Object]") {
options = jQuery.extend({}, options);
if (value === null || value === undefined) {
options.expires = -1;
}
if (typeof options.expires === 'number') {
var days = options.expires, t = options.expires = new Date();
t.setDate(t.getDate() + days);
}
value = String(value);
return (document.cookie = [
encodeURIComponent(key), '=',
options.raw ? value : encodeURIComponent(value),
options.expires ? '; expires=' + options.expires.toUTCString() : '', // use expires attribute, max-age is not supported by IE
options.path ? '; path=' + options.path : '',
options.domain ? '; domain=' + options.domain : '',
options.secure ? '; secure' : ''
].join(''));
}
// key and possibly options given, get cookie...
options = value || {};
var result, decode = options.raw ? function (s) { return s; } : decodeURIComponent;
return (result = new RegExp('(?:^|; )' + encodeURIComponent(key) + '=([^;]*)').exec(document.cookie)) ? decode(result[1]) : null;
};
//]]>
</script>
<script type='text/javascript'>
jQuery(document).ready(function($){
if($.cookie('popup_facebook_box') != 'yes'){
$('#fbox-background').delay(5000).fadeIn('medium');
$('#fbox-button, #fbox-close').click(function(){
$('#fbox-background').stop().fadeOut('medium');
});
}
$.cookie('popup_facebook_box', 'yes', { path: '/', expires: 7 });
});
</script>
<div id='fbox-background'>
<div id='fbox-close'>
</div>
<div id='fbox-display'>
<div id='fbox-button'>
</div>
<iframe allowtransparency='true' frameborder='0' scrolling='no' src='//www.facebook.com/plugins/likebox.php?
href=https://www.facebook.com/pages/Helplogger/120574614736021&width=402&height=255&colorscheme=light&show_faces=true&show_border=false&stream=false&header=false'
style='border: none; overflow: hidden; background: #fff; width: 339px; height: 200px;'></iframe>
<div id="fbox-link">Powered by <a style="padding-left: 0px;" href="http://helplogger.blogspot.com" rel="nofollow">Helplogger</a></div>
</div>
</div>
Customization
- After adding the code, replace the address in blue https://www.facebook.com/pages/Helplogger/120574614736021 with your site's facebook page URL.
- The widget will appear 5 seconds after the page finishes loading. If you want to change this delay, change the number 5000 to a greater or lesser number in this part:
.delay(5000)
- By default, the like box only shows up the first time the user visits your page. If you would like the Facebook box to popup every time the page loads, then remove this line of code:
$.cookie('popup_facebook_box', 'yes', { path: '/', expires: 7 });
- If you want to display only when user visits your homepage, go to 'Template' > hit the 'Edit HTML' button on the right side and search by clicking anywhere inside the code area and pressing the CTRL + F keys for this tag:
</body>Paste the facebook popup widget right above the body tag and make sure to include the conditional tags below:
<b:if cond='data:page.type == "index"'>ADD THE FACEBOOK WIDGET CODE HERE </b:if>After saving your work, you can test out your new feature by returning to one of your old posts which should bring up a little popup widget asking if you'd like to join the site's facebook page.
If you don't see the Facebook Like Box on the page, you may need to delete your cookies or check out the 'Customization' section above in order to display the widget every time a user visits your site. Once this widget is added to your site, all your hard work should start to translate into an increase in web traffic and number of Facebook fans.
